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Marketing Campaign Manager - EG - London

Reed Business Information
REE00C0Z Requisition #

Marketing Campaign Manager

99 Bishopsgate- London - 

Now is a great time to be joining EG as Marketing Campaign Manager and help us on our Journey to become the number one recommended Real Estate Data Analytics brand in the UK. We are looking for a new Campaign manager to join our Marketing Team. Owning and delivering complex campaigns on new proposition launches, new business generation and retention campaigns. 

Owning and delivering best in class communications with our prospects and customers to drive revenue, NPS, and retention growth.

Key Accountabilities

Own and manage the delivery of prospect and customer marketing campaigns into the EG base with a high focus on new proposition launches, new business generation and retention programmes.

Lead and manage the creation and delivery of communications - across all existing customer touchpoints and outbound communications that customers will get on their doorstep and inbox

Be the lead for your campaigns within the wider Marketing, Editorial, commercial and Customer Success teams. Ensure alignment with wider business plans.

Own and implement marketing plans for your programmes and ensure they are delivered on time and on budget. Ensure appropriate sign off of all required project documents and final communications

Use analytics and insight to understand the customer base and the movements within the base to design outstanding and innovative customer marketing approaches

Ensure campaigns meet regulatory requirements and ensure they are delivered on time and in a customer centric way

Ensure the communications live up to the EG brand.

Manage marketing agencies including creative, print agencies and email agencies to produce the best marketing strategy and communications we can and ensure we do this in an effective way

Working with results, using our analytics tools, and understanding the typical marketing metrics to evaluate and share campaign performance

Obsess about making sure the communications are the best they can be and identifying how we can continue to improve them month on month

Challenge the status quo and encourage the introduction of new innovative ways to reach our customers and make them feel heard

Be a passionate member of our EG Marketing team and constantly champion our customers and their needs to deliver or exceed business objectives

Essential Knowledge, Experience And Skills

Previous Marketing experience delivering large cross channel campaigns

Customer Marketing and ideally CRM experience

Eloqua/ Marketo knowledge

Strong commercial understanding

Excellent written and verbal communication skills

Excellent attention to detail

Brilliant at building strong stakeholder relationships inside and outside the business

Passion for developing great creative in marketing campaigns

About Reed Business Information 

Reed Business Information (RBI) provides information, analytics and data to business professionals worldwide. Our strong global products and services hold market-leading positions across a wide range of industry sectors including banking, petrochemicals and aviation where we help customers make key strategic decisions every day.  RBI is part of RELX Group plc, a world-leading provider of information solutions for professional customers across industries.


RBI is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

RBI General Benefits Package:

RBI pays competitive salaries and has a comprehensive set of benefits. 

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