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Marketing Manager, Japan

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Marketing
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LexisNexis
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LEX00JS9 Requisition #

 

PURPOSE:

Branding and enhancement of recognition of LexisNexis Japan

Promotion of products and solutions which LexisNexis provides

Cost optimization and improvement of efficiency of operations

 

 

Responsibility:

·         Team management of Promotion & Logistics Team

·         Developing marketing strategy

·         Segmentation and targeting

·         Clarification of customers benefit and differentiation from competitors

·         Managing LexisNexis Japan’s website

·         Managing LexisNexis Japan’s ads

·         Planning and creation of company brochure

·         Planning and creation of flyers

·         Planning, creation and distribution of DM/eDM

·         Managing events/seminars

·         Getting sales leads

·         Managing customer list

·         Selection of vendors and managing external cost

 

Requirements:

                     >5 years experience in marketing (Essential)

                     Experience in people manager (Preferred)

                     English (Preferred)

                     Experience in Legal business (Preferred)

                     Experience in Sales (Preferred)

                     Leadership

                     Basic theory of marketing

                     Analysis skill, Planning skill, Communication skill, Presentation skill

                     Market intelligence

                     PC skill (PowerPoint, Excel, Word)

 

 

 

 

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