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Market Researcher I

RE 005SH Requisition #
Thanks for your interest in the Market Researcher I position. Unfortunately this position has been closed but you can search our 1,061 open jobs by clicking here.

Technical Competencies:

  • Proficient in Excel and Word, and PowerPoint “power user.”
  • Experience with analytical programs like SAS, R, or SPSS a plus.
  • Survey design and quality assurance experience a plus
  • Java script and HTML experience are pluses including exposure to an html editor such as DreamWeaver, KompoZer, CoffeeCup, etc. A plus.
  • Exposure to survey programming platforms like Vovici EFM [Verint], Survey Monkey, Confirmit, etc.
  • Exposure to SPSS and/or other data tabulation software a plus
  • Statistical skills and data analysis, quantitative and qualitative research methodology
  • Programming and analytics Tool : Verint ( EFM)
  • Advanced skills :  Excel, PowerPoint


Other Qualifications / Requirements:

Strong project management experience.  This includes defining research or learning objectives, designing the methodology, conducting the research and analyzing the research to provide strategic guidance to the show teams and overall Reed Exhibitions management.

  • Strong qualitative and quantitative analytical skills to turn results into actionable plans.
  • 4 – year college degree holder in Marketing/Computer Science(or other related)
  • 2-5 years of experience in Strategic Marketing, Market Research, Consumer Insights, Research, Events and / or strategic marketing consulting / agency.
  • Should be familiar with questionnaire / moderator guide design and have sampling knowledge
  • An understanding of events, advertising and marketing strategy and a commitment to strategic analysis, developing key insights, and providing recommendations to event teams on performance, strategy, plans, positioning and business decisions
  • Should have a strong operational background when dealing with data collection and research overall; with heavy volume of research, operational efficiencies will consistently need to be identified and implemented.
  • Ability to work across various industry segments.  B2B experience is an asset.
  • Expert ability to analyze & synthesize large volumes of information into key insights and recommendations that will improve business results
  • Strong qualitative and quantitative analytical skills to turn results into actionable plans.

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